Digital Product Passports for

Digital touchpoints, not just compliance
Less friction, more flow
Textiles, electronics & much more
Effortless scaling to 100k+ products
Auto-updates from your data
Try it yourself - hover over a product to reveal and scan the QR code.
Empower products

Your product has more to say than compliance data. Tell it.

Expand your Digital Product Passport Capabilities

Digital Product Passport

Turn your product into a fully connected experience

Equip each product with a QR code that opens instant tutorials, step-by-step guides / step-by-step instructions, and AI chat for that exact item. No app required, fewer mistakes, fewer returns, more confident use.

Digital Product Passport

From scan to purchase

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Link relevant products, surface promotions, and send QR traffic straight to your store for more clicks and more purchases.

Integrated service and support automation

“Instead of fighting through hotlines, I simply pick my support channel.”

DPP Software
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Real-time, automated routing for all customer support interactions.

High-volume product data processing

We deliver and update DPP data for 100,000+ products in seconds.

Digital Product Passport

Handle high-volume DPP data without manual cleaning or preparation.

Serial-Level DPP. Straight from Your PIM.

Every product becomes a data carrier.  Straight from your PIM or ERP

You've got the product data already in Akeneo, SAP, Shopware. or similar. Dpp.cloud maps it automatically to serial-number-linked Digital Product Passports. No mapping nightmares. No IT project.

DPP Software

Real transparency at serial-number level.

Every unit gets its own QR code with the exact data of that single item. Consumer scans, sees origin, materials, repairability and more. Authorities and recyclers get actual serial-number data, not generic product specs. This isn't compliance filler. This is transparency that works.

Live in weeks

You pull the data from your software - we build the DPP. Setup takes about 2 weeks. After that it runs automatically with every new SKU.

Strategy session
Strategy session

Plan Your DPP : 30-Minute Strategy Session

Learn best practices to hit your goals with Digital Product Passports: better support & UX, compliant by design, higher sales, and product analytics. Want to make the most of your 30 minutes? Take the DPP Readiness Check first — it takes 90 seconds and gives both you and us a clear picture of where you stand before the call.

Key facts and insights

Key facts and insights

Why the Digital Product Passport (DPP) is becoming unavoidable and what it means for your products

The Digital Product Passport (DPP) is highly relevant because it is both a key innovation and a core component of the EU’s Ecodesign for Sustainable Products Regulation (ESPR) of 2024.

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Digital Product Passport Software

A practical blueprint for implementing the Digital Product Passport (DPP)

The introduction of the Digital Product Passport (DPP) imposes comprehensive technical, procedural, and legal requirements on companies across the entire value chain.

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Digital Product Passport Software

Digital Product Passport (DPP) timeline: What happens when and what you must prepare for

The Digital Product Passport (DPP) is often seen as a compliance exercise.

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ESPR

The biggest challenges in implementing the Digital Product Passport (DPP)

With the Ecodesign for Sustainable Products Regulation (ESPR), the Digital Product Passport (DPP) becomes a key driver of Europe’s sustainability policy.

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ESPR

Why the Digital Product Passport (DPP) is becoming anavoidable and what it means for your products

The Digital Product Passport (DPP) is highly relevant because it is both a key innovation and a core component of the EU’s Ecodesign for Sustainable Products Regulation (ESPR) of 2024.

Learn more

A Practicle blueprint for implementing the Digital Product Passport (DPP)

The introduction of the Digital Product Passport (DPP) imposes comprehensive technical, procedural, and legal requirements on companies across the entire value chain.

Learn more

Digital Product Passport (DPP) timeline : What happend when and what you must prepare for

The Digital Product Passport (DPP) is often seen as a compliance exercise.

Learn more

The biggest challanges in Implementing the Digital Product Passport (DPP)

With the Ecodesign for Sustainable Products Regulation (ESPR), the Digital Product Passport (DPP) becomes a key driver of Europe’s sustainability policy.

Learn more
Updates ahead

What is changing and
how you can prepare.

The Digital Product Passport (DPP) will change how manufacturers organize product data, sustainability, and after-sales. This white paper provides clear answers:

• What a DPP must contain
• Which products are affected—and from when
• How to get your teams and tools ready now

You will also receive updates on EU regulations from Brussels directly in your inbox.

Download our Whitepaper
Recent Blogs​

Readings about the Digital Product Passport

Digital Product Passport for Textiles: The Real Timeline, the 49 Data Points, and What to Do in 2026
  • DPP
  • July 20, 2026

Digital Product Passport for Textiles: The Real Timeline, the 49 Data Points, and What to Do in 2026

Most content gets the textile DPP deadline wrong. Here is the real ESPR timeline, the 49 data points from the JRC draft specification, the unsold goods destruction ban starting July 2026, and what a brand with a PIM should do this year.

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Digital Product Passport with Akeneo: From PIM Attributes to Compliant DPP in 3 Weeks
  • DPP
  • July 16, 2026

Digital Product Passport with Akeneo: From PIM Attributes to Compliant DPP in 3 Weeks

Your Akeneo attributes already cover most of what ESPR requires. This guide shows the exact mapping, a real 3-week project timeline, typical data gaps, and what the integration costs.

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Create Your DPP from PIM Data
  • DPP
  • July 6, 2026

Create Your DPP from PIM Data

How to automatically create a compliant DPP from your existing product data without external software, without rebuilding.

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How to Choose DPP Software in 2026: The Complete Buyer's Guide for ESPR-Compliant Manufacturers
  • DPP
  • June 26, 2026

How to Choose DPP Software in 2026: The Complete Buyer's Guide for ESPR-Compliant Manufacturers

ESPR is here - but which DPP software actually fits your business? We compare 5 leading platforms (dpp.cloud, Tappr, Narravero, Spherity VERA, and Osapiens) with real costs, implementation timelines, and the hidden value beyond compliance. Includes a decision checklist and full TCO breakdown.

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FAQ​

We answer your dpp.cloud questions.

What is a Digital Product Passport (DPP)?

Why is the EU introducing the Digital Product Passport?

Which products are affected by the DPP requirement?

What potential does the DPP offer for companies?

What is dpp.cloud?

How does dpp.cloud work in practice?

Is dpp.cloud compliant with EU regulations?